Craft Beer & Brewing Media Kit
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Craft spirits & distilling is The independent Platform to Reach distillers, distillery owners, nano distilly owners, and brewstillery owners

Craft Spirits & Distilling™, Unfiltered Media's newest resource hub and community, is poised to usher in a new era of inspiration, creativity, safety, and opportunity for small-scale distillers. Just like its older sibling Craft Beer & Brewing™, this new media brand will channel creative and technical advice from the most accomplished distillers in the world and package it for application at any scale.

If you’re trying to reach the most passionate and highly-engaged distillery owners, brewstillery owners, and master distillers, there is no better way to do it than through the Craft Spirits & Distilling™ property. With top-quality content delivered through diverse channels (magazines, podcasts, emails, events, social, premium video, apps), it is a cost-effective way to build your brand, help customers discover your products, and drive sales outcomes.

More than 2,625,000 People Engage with our content every month!

  • The value of Craft Spirits & Distilling content is clear with subscribers paying an average of $228.61/year

  • More than 92% of our highly engaged audience are distillery owners, brewstillery owners, or master distillers

  • The average household income for our distilling audience is $187,623

 
 

 

You’re In Good Company

Our advertising partners reach millions of owners, distillers, & beverage makers year after year

 
 

 

Advertising Channels

Magazine, EMAIL, Native, podcast, DISPLAY, VIDEO, SOCIAL, and More cutting-edge Channels to meet your marketing goals

 

CRAFT SPIRITS & DISTILLING Magazine® ANNUAL special ISSUE

The independent magazine that examines the challenges and opportunities facing in-planning, new, and growing distilleries, nano distilleries, and brewstilleries from the editors of Craft Beer & Brewing Magazine®. Our goal is to create in craft spirits what we have in craft beer—an indispensable, industry-standard resource with a reputation for delivering the best content, week-in and week-out.

If you’re trying to reach important decision makers in the world of distilling, there is no better way to do it than through the Craft Spirits & Distilling Magazine®.

  • Sizes available: Full Page, 2/3 Page, Half Page, 1/3 Page, and 1/4 Page

  • New + Notable special product feature free with 1/2 size ad and larger

  • Ad Reservation Deadline: 7/12/24

  • Ad Materials Due: 7/22/24

  • Distribution Date: 8/23/24

  • Contact bosmond@spiritsanddistilling.com for pricing options


DEDICATED Email

Reach 4k+ passionate distillers in their most engaged medium, their inbox.

  • Email subscribers: 4,000+

  • Typical open rate: 30%—40%

  • Targeted sub-segments such as geographical regions are also available


EDITORIAL E-Newsletter TAKEOVER

Stay top of mind with a weekly message to our loyal newsletter readers.


Sponsored + Native Content

Get your message in front of millions of beverage makers and business owners, both digitally and in the magazine. 

  • SpiritsAndDistilling.com

  • Typical read time per article: 3:15–8:32 minutes

  • We can work with you to craft your story

Example: Country Malt Group

Example: TechniBlend


Display Advertising

Reach our passionate audience of beverage makers with industry-leading click-through rates, banner size, and banner placement. 

  • Highest CTR (minimum 50k impressions): 2.43%

  • Typical CTR range: 0.2–0.6%

  • Larger unit sizes for better branding and engagement

  • Examples: spiritsanddistilling.com


Podcast Sponsorship

Sponsor our brand new, bi-weekly distilling podcast where industry-leading hosts get deep in the weeds with some of the smartest minds and most creative artisans across the distilling spectrum. From whiskey to botanical spirits, brandy, and more, everything is on the table as we explore just what makes the world’s best distilleries and blenderies tick.

  • 86% of CS&D podcast listeners are top-level, distilling-industry professionals

  • 96%+ of CS&D podcast listeners are distillers


Social Posts

Post your message on our social channels to reach our hundreds of thousands of followers. 

  • Facebook followers: 100,000+/month

  • Instagram reach: 50,000+/month

  • LinkedIn reach: 23,000+/month

  • Pinterest reach: 50,000+/month


HOSTED Campaigns + Lead Collection

Want us to design and host a giveaway or product page for you on spiritsanddistilling.com and/or beerandbrewing.com? Leverage the SEO our domain carries to launch a successful landing page.

  • Custom B2B options available

  • Typical landing page conversion rates: 35%–72%

  • Run A/B tests to dial in your perfect page


Video Campaigns 

More of a visual storyteller? We can promote your video across all of our social channels, host it on our website(s), and get your brand in front of an audience of industry influencers. 

  • Youtube minutes watched: 12,300,000+/year

  • BeerAndBrewing.com annual page views: 12,000,000+

  • 20,000+ videos watched on beerandbrewing.com

  • Example: G&D Chillers


 
 

Omni-Channel Growth Package

Available In quarter-Year, half-year, and full-year customizable packages

Logo branding and URL/links: Omni-channel growth sponsors can expect 200,000+ brand impressions per month across web, email, podcast, magazine, and social media properties

Direct advertising: Sponsors will benefit from the following featured digital advertising placements published and promoted within the sponsorship timeframe

 

full-Year package: $18,600 ($1,550/month)

  • WEB: (4) NatIve Web/Video Articles on spiritsanddistilling.com and/or beerandbrewing.com

  • Email: (4) Dedicated email campaigns (to new b2b distilling-focused email list)

  • podcast: (8) sponored episodes of the brand new CS&D podcast (hosted by molly troupe and sydney jones)

  • social: (12) sponsored posts to Instagram, linkedin, x, facebook, and more

  • Email: (8) Editorial e-newsletter campaigns (to new b2b distilling focused email list)

  • magazine: (1) full-page ad in craft spirits & distilling magazine®

  • web: (500,000) display ads across all media properties

  • logo branding + URL Links: (200,000) impressions per month

half-year package: $13,500 ($2,250/month)

  • WEB: (2) NatIve Web/Video Articles on spiritsanddistilling.com and/or beerandbrewing.com

  • Email: (2) Dedicated email campaigns (to new b2b distilling-focused email list)

  • podcast: (4) sponored episodes of the brand new CS&D podcast (hosted by molly troupe and sydney jones)

  • social: (6) sponsored posts to Instagram, linkedin, x, facebook, and more

  • Email: (4) Editorial e-newsletter campaigns (to new b2b distilling focused email list)

  • magazine: (1) full-page ad in craft spirits & distilling magazine®

  • web: (250,000) display ads across all media properties

  • logo branding + URL Links: (200,000) impressions per month

quarter-Year package: $7,950 ($2,650/month)

  • WEB: (1) NatIve Web/Video Articles on spiritsanddistilling.com and/or beerandbrewing.com

  • Email: (1) Dedicated email campaigns (to new b2b distilling-focused email list)

  • podcast: (2) sponored episodes of the brand new CS&D podcast (hosted by molly troupe and sydney jones)

  • social: (3) sponsored posts to Instagram, linkedin, x, facebook, and more

  • Email: (1) Editorial e-newsletter campaigns (to new b2b distilling focused email list)

  • magazine: (1) Half-page ad in craft spirits & distilling magazine®

  • web: (100,000) display ads across all media properties

  • logo branding + URL Links: (200,000) impressions per month

 

 
 

EVENTS

Reach the most engaged audience, in person

 
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Brewstillery Workshops

Our Brewstillery Workshops help brewers, distillers, and beverage entrepreneurs build and grow highly successful businesses. Participants walk away with a wealth of knowledge, inspiration, and vital contacts as they take the next steps toward opening their own brewery, distillery, or expanding their current brewery into craft spirits and blending. You can be one of those vital contacts.