Advertising Strategies for Breweries
We've worked with dozens of breweries to achieve their marketing goals. From building a brand through storytelling to announcing beer releases to drive additional retail revenue, we can help you achieve your marketing goals.
“Usually it’s hard to see a direct ROI on advertising, but this is straight in your face!”
Feature Your Beer Among the Editorial Pages of Craft Beer & Brewing Magazine®
118,000+ print readers of Craft Beer & Brewing Magazine® see Fresh Beers
Millions of web visitors see Fresh Beers featured on every beer review page (example)
You control the message
Accompanying map highlights where the beer is available
Tell a Story Through a Native Campaign (example)
Reach hundreds of thousands of readers on a platform that matters to them
Average read time over 8 minutes
Run a native campaign across print + digital
Promotional support of the article through email, social, and distribution channels (Apple News, Flipboard)
Our editorial team can work with you to develop a message that resonates and works for you
Inform Our Audience Through Print Advertisements
118k+ readers per issue
We continue to have the highest newsstand distribution of any beer magazine through high quality channels like Whole Foods, Wegmans, Safeway, Sprouts, Barnes and Noble, Walmart, and many more
Over 75% of our readers said they have sought out a craft beer that was advertised or featured in our magazine, and those same readers spend $1,500 annually on craft beer
53% of our readers have a HHI of $100,000 or more
Geographically Target Email Subscribers and Website Visitors
60k+ email newsletter subscribers to announce an upcoming event, beer release, or bottle club
Millions of website visitors to attract with industry-leading click-through rates
14k+ podcast listeners per episode to get in front of the biggest craft beer fans
Share a Visual Story Through Video Pre-Roll and Facebook/Instagram
10,000,000+ web page visits per year to tell your visual story through video campaigns
120,000+ social followers to influence on the channels you care about
You control the creative, we'll get it in front of the most passionate beer audience around
Build Your Social Following with a Paid Post to our 110,000+ Followers
Facebook followers: 82,000+
Twitter reach: 50,000+/month
Pinterest reach: 450,000+/month
Instagram followers: 23,500+
WORK WITH OUR CREATIVE TEAM TO DEPLOY A CAMPAIGN ACROSS CRAFT BEER & BREWING CHANNELS AND BEYOND
If you have a story that needs telling, a brand that needs developing, or want to leverage the latest in creative and technical strategies for deepening your relationship with consumers, talk to us about our in-house agency, Unfiltered Creative. We craft hard-working brands through every consumer touchpoint, from brand design to social media strategy, video development, native ad campaigns, taproom and product planning, app development, and more. Our principals have built and grown successful brands across a variety of markets. Most importantly, we are partners not consultants and hone our approaches through real-world application in our own businesses.