Advertising Strategies for Travel Destinations
We've worked with dozens of breweries to achieve their marketing goals. From building a brand through storytelling to announcing beer releases to drive additional retail revenue, we can help you achieve your marketing goals.
“Craft Beer & Brewing is the only beer magazine we consistently advertise in, and that’s for a very specific reason. Of all the beer publications we have worked with, Craft Beer & Brewing is one of the only magazines that has a responsive and informed audience that actually takes the time to respond to our ads.”
Tell a Story Through a Native Campaign
Reach hundreds of thousands of readers on a platform that matters to them
Run a native campaign across print + digital
Promotional support of the article through email, social, and distribution channels (Apple News, Flipboard)
Inform Our Audience Through Print Advertisements
118k+ readers per issue
We continue to have the highest newsstand distribution of any beer magazine in the craft beer market through high quality channels like Whole Foods, Wegmans, Safeway, Sprouts, Barnes and Noble, Walmart, and many more
Over 75% of our readers said they have sought out a craft beer that was advertised or featured in our magazine, and those same readers spend $1,500 annually on craft beer.
53% of our readers have a HHI of $100,000 or more
Geographically Target Email Subscribers and Website Visitors
60k+ email newsletter subscribers to announce an upcoming event, beer release, or bottle club
Millions of website visitors to attract with industry leading click-through rates
14k+ podcast listeners per episode to get in front of the biggest craft beer fans
LEVERAGE OUR CONTENT TARGETED DISPLAY ADS TO ALIGN YOUR MESSAGE WITH THE AUDIENCE THAT CARES
CTR up to 2.27% (minimum 50k impressions)
0.2 - 0.5% typical CTR
Larger unit sizes for better branding and engagement
Target your display ads by content, location, and demographic
Tell the Beer World Where to Go Next
Listenership range: 14,000 - 34,000
Brewery owners: 14% of listeners (1,960 - 4,760 people/episode)
Work at a brewery: 26% of listeners (3,640 - 8,840 people/episode)
Sponsorship includes 25 second pre- and post-roll, sponsor link in podcast article, and acknowledgement in podcast description
WORK WITH OUR CREATIVE TEAM TO DEPLOY A CAMPAIGN ACROSS CRAFT BEER & BREWING CHANNELS AND BEYOND
If you have a story that needs telling, a brand that needs developing, or want to leverage the latest in creative and technical strategies for deepening your relationship with consumers, talk to us about our in-house agency, Unfiltered Creative. We craft hard-working brands through every consumer touchpoint, from brand design to social media strategy, video development, native ad campaigns, taproom and product planning, app development, and more. Our principals have built and grown successful brands across a variety of markets. Most importantly, we are partners not consultants and hone our approaches through real-world application in our own businesses.